media plan

PLAN YOUR ADVERTISING & PROMOTION BETTER WITH A MEDIA PLAN

PlanMagic Media Planner is the most advanced small business advertising, promotion and p.r. planner in the world. The program consists of an easy to use media plan model in MS Word, two fully automated media planner applications in MS Excel, both with unique media calendars to plan either on a daily basis for 1 year, or on a monthly basis on a 3-year timeline. Detailed advertising, promotion and public relations details, sophisticated results analysis, and a presentation template.

Buy Media Planner

 

BENEFITS

  The media plan program offers you:

  • Plan your advertising, promotion and p.r. like a pro
  • Helps you to plan within your budget
  • Pleasantly surprise a potential advertiser with a complete presentation of their media plan
  • Analyze your media results with state-of-the-art tools
  • Create unlimited media plans (depends on license type)

Designed to help media planners make media decisions faster and easier !

COMPLETE

  The media plan program includes:

  • A pre-written media plan template - the media brief
  • Fully automated 5-year media plan projections
  • Fully automated 5-year monthly media plan projections
  • A daily one-year media planner for a 1-year plan
  • A monthly 3-year media planner for a 5-year plan
  • A complete media plan presentation template
  • Comprehensive step-by-step media plan guide

FAST

  • A media plan program that produces faster results than any other
  • PlanMagic's Smart Entry System (SES)™ minimizes and significantly speeds up data entry
  • Brought to you by a company with over 25 years of related experience
  • It is a helpful program that offers the necessary flexibility
  • Its structure is innovating and refreshing
  • It offers you all that should be included in a media plan geared toward success!

ADVANTAGES

  PlanMagic Advantages

  • Legendary Ease of Use
    Designed to work the way you work, so you don't have to change your current business processes. Familiar and intuitive MS Office interfaces (MS Word, MS Excel, MS Powerpoint).
  • Advanced Functionality
    Built-in charts, analysis tools and advanced reports, perform in-depth financial analyses, and much more.
  • Low Cost of Ownership
    Starts at just $275.00 for a single user license, which includes free email support for 12 months.
  • Customer Approved
    Used by over 100,000 starting and growing businesses around the world. PlanMagic software products serve customers in every industry, including manufacturers, wholesalers, contractors, retailers, distributors, services providers, consultants, non-profits and many many others.
  • Backed by PlanMagic Corporation
    PlanMagic software products are the financial planning and analysis solution recommended by more accountants, CPAs and other business consultants than any other, and we are confident you will be 100% satisfied.

Media brief -- media plan templatemedia plan budget

An easy media plan model template - media brief - for an advertising, promotion and P.R. plan in MS Word format.

You don't have to create your own contents from scratch and you'll get the most professional printed results. The media plan template is appropriate for any type of business.

media plan media brief template

Media brief - Media plan template

Table of Contents (automated)

Executive summary

  • Business description
  • Business goals/mission
  • Business philosophies/identity
  • Vision of the future
  • Main objectives
  • Geographical markets
  • Internet
  • Market forecast
  • Internal factors
  • The employees
  • External factors

Marketing

  • The product mix
  • Customer analysis
  • Positioning
  • Competitive research
  • SWOT analysis
  • Market analysis
  • Market segmentation
  • Distribution channels

Media mix

  • Goals & strategies
  • The media mix
  • The media calendar
  • The 5 year summary

Review of the media plan

  • Ratios
  • Comparison analysis
  • Variations and corrections
  • Timeline

Appendices

  • Media budget
  • Media calendar
  • ....

media plan chart   media plan chart


Media plan application
Monthly Planner Menu
media plan menu

Daily Planner Menu
media plan menu

Trend setting media plan application written in MS Excel that has no competition.

You will not find a better media plan solution as detailed, automated or thorough. There is no limit to the number of media plans that can be created. Enter some assumptions, objectives, budgets, and target markets. Then add any number of ads and campaigns under one of the advertising, promotion or p.r. types, and see the media plan materialize before your very eyes.

Key advantages

  • Uses PlanMagic's Smart Entry System (SES)™ to minimize and significantly speed up data entry.
  • Easily insert new ads and campaigns.
  • Daily Planner: Daily media calendar control panel with budget control for 12 months.
  • Monthly Planner: Monthly media calendar control panel with budget control for 3 years.
  • Includes wizards to simplify and significantly speed up data entry.
  • Validation checks for data consistency.
  • Year and forecasts can start in any year.
  • Up to 1 year (daily planner) or up to 5 (monthly planner) years can be forecast in one workbook.
  • Views are collapsible for clear summaries.
  • Projected worksheets that are always balanced.
  • More than 25 charts illustrate trends in expenses, results, audience, and more.
media plan calendar Monthly Media Plan Screenshots Daily Media Plan Screenshots media plan charts

Media plan guide

The guide covers subjects such as marketing mix (customer analysis, competitive analysis, SWOT and market analysis, USP, branding), media plan (objectives & target markets, media calendar, advertising & promotion, Internet campaigns, public relations), results analysis (advertising & promotion results, Internet results, comparison analysis, timeline) and more.

media plan media brief template

Presentation

Easy to complete media brief presentation template (> 30 slides) in PPT (MS PowerPoint) format. You can copy text from the document templates, link to tables in the document template, or link to worksheet data in the financial workbook. The template contains the same outline as the media plan template.

media plan presentation      media plan media brief presentation

Summary

  • Easy to use - Use of understandable terms clearly explained. You do not have to be an advertising executive.
  • Thorough - Incredibly complete and thorough.
  • Automated - Automated calculations throughout.
  • Print wizard - Professionally printed results - select print areas using the wizard. Business financial printouts are preformatted in Letter, Legal or A4 paper size.
  • Useful guide - Comprehensive media plan guide.
  • Media plan template - Advertising, promotion and P.R. media brief template.
  • Two media planners - A daily 1-year and a monthly 3-year media planner application in MS Excel.
  • Competitive price - A competitive price of $275.00.
 

"Congratulations for the best media plan software to date."

Can you afford (not) to get the best available software to get the job done professionally and fast? No one has made it easier for you to plan your advertising, promotion and P.R., offers the same high quality printed result, offers the same level of automation, a complete media plan guide, as well as a professional media plan presentation template.

Minimum requirements PlanMagic Media Planner 12:
A personal computer with MS Windows XP/Vista/7 32/64-bit, MS Office 32-bit 2002 (XP)/2003/2007/2010. Optional MS PowerPoint 2002(XP)/2003/2007/2010.
Click here for Mac.

Delivery: via Electronic Download (~20Mb).

PlanMagic Media Planner - $275.00

PLANMAGIC MEDIA PLANNER
LEADING EDGE MEDIA PLAN SOFTWARE

MS Office, MS Word, MS Excel and MS PowerPoint are registered trademarks of Microsoft Corporation,
PlanMagic is a registered trademark of PlanMagic Corporation. All copyrights acknowledged.

MEDIA PLAN SOFTWARE THAT WILL CHANGE YOUR MEDIA PLANNING FOREVER

CREATE A PROFESSIONAL
MEDIA PLAN WITH DETAILED ADVERTISING, P.R. AND (INTERNET) PROMOTION SECTIONS.

EASILY COMPLETE A MEDIA PLAN FOR UP TO 5 YEARS AND USE IT TO PLAN A BUDGET. MONITOR YOUR MEDIA COVERAGE, COST, RESULTS, AND STATISTICS.


media plan media brief template

Use PlanMagic Media Planner to:

- calculate a budget
- calculate ad costs
- plan via the media plan calendar
- monitor the results
- compile the statistics
- present the media plan
- write a media brief

About Media Planning

Minimum requirements
A personal computer with
MS Windows
XP/Vista/7 32/64-bit
and
MS Office 32-bit
2002(XP)/2003/2007/2010

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